The legal profession is undergoing a significant shift in its relationship with the media. Lawyers are becoming increasingly aware of the importance of effectively communicating about their cases and litigation, as public opinion and media perception can influence the outcome […]
In a constantly evolving environment, the legal sector faces new challenges and opportunities in communication and marketing. On this subject, Líder Legal has produced a special report exploring the trends and strategies that will shape the sector’s communication landscape in […]
Semana Económica publishes an article in which it analyses the commitment of law firms in Peru to legal marketing as a means of differentiation in the market. Marc Gericó, managing partner of Gericó Associates, shares his views on the subject.
200 professionals from the legal sector filled the Legal Marcom Awards held at the InterContinental Hotel in Madrid Íñigo del Val (A&O Shearman) and Luis Miranda (Miranda & Amado) recognised as lawyers with the best reputation in Spain and Latin […]
Diana Jennen, Partner and Director of Communication and Business Development at Gericó Associates, participates in an article in El Confidencial on the importance of using social media in law firms.
“Fighting ageism and promoting a culture of age inclusion is essential to make the most of talent at all stages of professional life” Our partner María Sol Rubio writes for El Confidencial about legal career management in the age of […]
“An engaging legal services proposal should start with a clear description of the requested service. This demonstrates that you have understood the client’s specific needs and that you are prepared to address them directly.” In the vibrant changing landscape of […]
“Legal Departments must have the right structure, talent and business partners to achieve their operational excellence objectives” Legal Departments face constant pressure from top management on several fronts, including delivering more results with limited resources, aligning with corporate strategies and […]
Our managing partner, Marc Gericó, analyses for Expansión the panorama of mergers and acquisitions between law firms in the legal sector.
DLA Piper ends its alliance with Colombian firm Martínez Beltrán. Our managing partner, Marc Gericó, analyses for Latin Lawyer this important move in the legal sector.
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