We tell you about the latest news in Marketing and Communication in the Legal Sector.

Thought leadership involves firms that excel in a legal sector and share their knowledge through various means such as articles, conferences and events. These firms use Marketing and Communication techniques to be heard. In our case, we share trends in strategy, legal marketing, international directories, technology and reputation management, among other relevant topics.

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How to build a three-minute pitch that converts: a guide for lawyers

It is a strategic communication tool that any lawyer with business development responsibilities can...

6 May, 2026


Cuenta atrás para el World Law Congress - Gericó Associates - Marketing Jurídico, Comunicación Legal y Desarrollo de Negocio - España - Latam
World Law Congress 2021 through the eyes of our partners

  Marc Gericó, Managing Partner of Gericó Associates; Juan Martín Fierro, partner from...

28 December, 2021

New deadlines to apply for Legal 500 - Gericó Associates
New deadlines to apply for Legal 500

February 11 is a key date for law firms in Latin America, as the deadline for submitting...

14 December, 2021

10 years of Gericó Associates in pictures - Gericó Associates - Legal Marketing and Strategy - Legal Communication - Business Development
10 years of Gericó Associates in pictures

Gericó Associates is 10 years old! And we want to share this video with you...

14 December, 2021

Insights 1
Latin American Legal Forum: minute by minute

Nuestra directora de Comunicación y Negocio, Diana Jennen, nos cuenta en un minuto los principales...

9 December, 2021

Insights 2
Registration is now open for the Marketing, Communication and Business Development for Lawyers course offered by Gericó Associates and Thomson Reuters

Marketing, Communication and Business Development for...

30 November, 2021

10 years of Gericó Associates in pictures - Gericó Associates - Legal Marketing and Strategy - Legal Communication - Business Development
“In the structure of law firms, there will not be only lawyers” XII Legal Forum

Analysis of the transformation of the legal sector, perspectives, and strategies The legal...

29 November, 2021

"¿Será 2022 el año de inflexión para el sector legal?" a debate en el XII Foro Legal Latinoamericano - Gericó Associates - Marketing Jurídico, Comunicación Legal y Desarrollo de Negocio - Abogados España - Abogados Latinoamerica - LATAM
Will 2022 be the year of inflection for the legal sector?” to be discussed at the XII Latin American Legal Forum

The XII edition of the Latin American Legal Forum, organized by Gericó Associates, will take place...

18 November, 2021

Cuenta atrás para el World Law Congress - Gericó Associates - Marketing Jurídico, Comunicación Legal y Desarrollo de Negocio - España - Latam
World Law Congress countdown

The World Law Congress will take place in Barranquilla (Colombia) The countdown has begun for the...

18 November, 2021

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A day in the life of… Ignacio Abella (Editor at Latin Lawyer – LACCA)

New section of our series of interviews Today, Ignacio Abella From Gericó Associates we want to...

18 November, 2021

Insights 1
Media positioning

Do you want to convey credibility and competence to become a reference Do you want to become a...

18 November, 2021

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Collaborating Firms and Institutions
  • logo Akerman Akerman
  • logo Alessandri Alessandri
  • logo Arias Arias
  • logo Baker McKenzie Baker McKenzie
  • logo Banco Santander Banco Santander
  • logo Cazorla Abogados Cazorla Abogados
  • logo Ceca Magan Ceca Magán
  • logo Chambers Partners Chambers & Partners
  • logo Clifford Chance Clifford Chance
  • logo CMS CMS
  • logo CorralRosales CorralRosales
  • logo Cremades y Calvo-Sotelo Cremades & Calvo-Sotelo
  • logo DLA Piper DLA Piper
  • logo ECIX Group ECIX Group
  • logo Elzaburu Elzaburu
  • logo Estudio Muñiz Estudio Muñiz
  • logo EY Ernst Young EY España
  • logo Fieldfisher Fieldfisher
  • logo Garrigues Garrigues
  • logo Gomez Acebo y Pombo Gómez Acebo & Pombo
  • logo Hogan Lovells Hogan Lovells
  • logo Holland Knight Holland & Knight
  • logo ICA Málaga Ilustre Colegio de Abogados de Málaga ICA Málaga
  • logo ICAB Ilustre Colegio Abogados Barcelona ICAB
  • logo ICAM Ilustre Colegio Abogados Madrid ICAM
  • logo IFLR 1000 IFLR 1000
  • logo LexMundi Leaders League
  • logo LexMundi LexMundi
  • logo Ontier Ontier
  • logo Pinsent Masons Pinsent Masons
  • logo PPU PPU
  • logo PwC Price Waterhouse Cooper PwC
  • logo RJ Roca Junyent RocaJunyent
  • logo Simmons Simmons Simmons & Simmons
  • logo The Legal 500 The Legal 500
  • logo World Jurist Association World Jurist Association
  • logo Yingke Adarve Law Firm Yingke Adarve Law Firm